Digital products are a great way to add some additional income to your business or side hustle. Most times, digital products can work as an almost passive income stream, especially if you already have a big audience, or are actively building and growing your email list.
One of the best things about digital products is that although there is effort upfront, you can almost always sell the same digital product for years to come.
In this post, we are sharing some digital products ideas that you can create and sell this year and beyond.
If you would like to create a digital product, but can’t think of anything that would benefit an audience, here is a simple process to spark ideas:
- Think of all the things you are an expert at or have experience in
- Are there any specific questions people come to you for because you have achieved those results? For example, how to become more productive or how to lose weight
- What do you spend most of your time doing
The easiest way to think of digital products ideas is to get very specific.
Are you an expert at travel? Instead of trying to create an entire course on travelling, you could probably create an ebook around packing for travel, or maybe a quick masterclass on backpacking essentials for beginners.
Let’s look at the different kinds of digital products you could create and sell quickly and easily.
You can create and sell printables such as art printables, wall decor, meal planners, planners etc. This is a great option if you have a blog or an audience related to art, craft, meal planning, minimalism, homeschooling etc.
Etsy is a great platform to start selling printables, and you might want to create your own store on a platform like Shopify once your sales pick up.
These are one and done products, which means you can create them once and keep making money on them again and again.
Templates are another great option to sell on Etsy.
You could create logo design templates, social media graphic templates, workbook templates etc. that are easily customizable and can be easily downloaded and used by the customer.
3. Swipe Files
Swipe files are like templates but are different in the sense that in most cases they can be used without much editing.
Email templates are a common digital product that are sold as swipe files.
You could offer 5-30 day challenges to help people with their business, health, relationships, mindset etc.
21 day weight loss challenges are pretty popular, you could run the same for other categories, for example, a 30-day better relationships challenge.
5. Live masterclass
A live masterclass or workshop is a great digital product idea that you could create once and then sell the recording.
Creating a live masterclass can also give you the opportunity to engage with your audience and understand their struggles. This always helps in creating better digital products.
6. Monthly retainer services
You can help businesses with repetitive tasks by offering monthly retainer solutions. Services could include anywhere from inbox management, social media management to networking, cold calling or sending emails on their behalf.
If you are an expert at a topic, or even if you recently learned something and have implemented it for yourself successfully, you could package your knowledge into an ebook and sell it online.
E-books are an easy way for people to learn about a topic and they are easy to consume.
You can also make ebooks free for your audience and convert them to email subscribers to be able to sell other services to them in the future.
One of the most common examples of ebooks are how to guides – How to start an online business, how to grow your Instagram account, How to find your dream job, etc.
Another common example of ebooks is recipe books.
8. Tech tutorials
Are you a tech wizard? Whether it is marketing tool training+, or editing a CSS code, you could create short tech tutorials and sell it for a one time cost or as a monthly membership where you keep adding new tech tutorials every month.
Are you someone who loves to record audios but scared of the camera?
You could create a complete audio training series. This could be short tasks, guided meditations, or you could even sell your music in the form of audios.
An example of short tasks would be a 7-day audio challenge that helps you get your first client as a freelancer or a 14-day audio challenge with everyday tasks to help you land 5 job interviews.
10. Done for you services
Done-for-you services are the easiest way to start with a digital offer.
You can offer services you have expertise in or services that you are currently learning.
This could include resume creation, sending job applications, managing business operations, accounting etc.
11. 2 hour consulting
If you have a specific expertise from corporate experience or a University degree, you could use that knowledge to sell consulting services.
For example, if you are a corporate recruiter, you could sell career consulting, resume consulting, Linkedin profile consulting etc.
Another example, if you are someone who has lost a lot of weight using Keto, you could sell Keto consulting.
The best digital products are those that your audience really wants. And the best way to know that is to ask them. If you don’t have an audience yet, you might want to focus on finding 10 people that would benefit from your digital product idea.
Did this blog post help spark some ideas?
Let us know in the comments below.